The Inevitable Review

Motion & Print Publication Design

The Inevitable Review is an animated digital newspaper that dissects the blurred boundaries between performance, politics, and spectacle. Written, designed, and animated by me, the project began as a 72-hour creative sprint inspired by Kendrick Lamar’s Super Bowl performance.

Aesthetically, the work borrows from the visual language of traditional print journalism, serif headlines, column grids, and monochrome textures. The content borrows from protest posters, and televised media, positioning the work between journalism and performance art. This collision between the analog and the internet reflects the tension between authenticity and performance, sincerity and consumption. 

The writing is personal, informed by conversations, readings, and lived experience. Through this project, I wanted to question: What happens when resistance becomes entertainment? When critique is consumed as content? The Inevitable Review invites viewers to sit within that tension — where art becomes politics, and politics, inevitably, becomes art.

For a printed limted edition, please reach out via email.

View published version here
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